Sunday, October 3, 2010

Culture Jam Assessment

Have you seen the Griffith Uni homeless guy?
A man has been seen around the GC campus sleeping in different buildings and attending classes that he is not enrolled in.

This was the rumour we tried to create. Many people actually started to believe it.
My group and I decided to create a facebook group called 'Have you seen the Griffith Uni homeless guy?'. We sent out invitations to our friends telling them it was real. We also encouraged them to write on the wall as if they had seen him to make the news to help the homeless guy we had been 'seeing'.
Alot of the wall posts were created by the group and posted on the group wall by friends we had asked, the majority of the posts are purely created by friends own initiatives. Many of my friends asked me on facebook chat if it was real, arising speculation. Many joined the group in the hopes of seeing the end result of finding the man.

Group members posted comments leading the story. Saying things such as, I wonder what he studies? I wonder where he stays?
Friends were made to comment in relation to these questions giving personalised stories of encounters with the man. This made it a whole lot believable.

A group member also posted a picture on the group to give the homeless guy a real identity. This photo (??????insert picture???) and story was also posted onto CNN's iReport with the description:
Gold Coast Homeless Uni student living on campus

There has recently been speculation about a homeless man attending university on the Gold Coast Australia. It has been said he sleeps on campus and attends lectures that he is not enrolled in. From a Facebook group, many people have seen him and contributed to his background in order to help get him a scholarship or form a way to allow him credit for the work he has done over the last 3 years in order to allow him to graduate.

This was also linked to our facebook group containing 182 members! With over 30 wall posts from different people saying they have seen/heard of/met this homeless guy, the rumour seems a whole lot more believable.

Our group also created a flyer saying 'Have you seen the Griffith Uni homeless man???' with a reference to the facebook group. These signs were put up on the community boards around the campus. Unfortunately they were removed off the notice boards after a few short days :(. However this did lead to 26 new members in the group! The flyers were good to interact with people who had not seen the group and make the rumour more feasible.


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